Hero_Untapped_2025

22.05.2025 smartvillage berlin invite-only

Explore new horizons at

Untapped 2025

This is Germany's pioneering HR and business summit, revolutionizing how businesses and society leverage female migrant and refugee talent. This exclusive, invite-only event brings together select professionals to explore bold ideas, forge meaningful connections, and unlock the power of untapped potential.

Supported by

Smartvillage
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Apply to attend

INVITE-ONLY

Why Untapped?

"UNTAPPED" represents the vast potential of overlooked talent—specifically female professionals with migrant and refugee backgrounds—who are often underestimated in the workforce. That's why this exclusive, invite-only event doesn’t just talk about change—it makes it happen.

UNTAPPED delivers actionable insights and proven strategies that redefine recruitment and talent integration. By connecting visionary organizations with exceptional female professionals, it unlocks untapped talent and challenges outdated narratives.

Join corporate leaders, HR innovators, policymakers, and changemakers to help build a Germany where diversity knows no limits!

Participate in The Get-to-Know Zone!

Welcome to The Get-to-Know Zone – a dynamic space where talent and opportunity intersect. This networking experience is designed to spark meaningful connections between companies and skilled female professionals from refugee and migrant backgrounds. In a series of brief, engaging conversations, businesses can meet a diverse pool of pre-vetted candidates, explore potential collaborations, and discover new perspectives that drive impact. More details will follow. 

smartvillage berlin Neukölln

EVENT DETAILS

Join us in Berlin

UNTAPPED 2025 will be hosted at the soon-to-be-opened smartvillage in Berlin, Neukölln. A location right in the heart of Berlin – buzzing with energy and ideas.

📍 Karl-Marx-Straße 101, 12043 Berlin

📅  22. May 2025, Thursday, at 08:30 a.m

How to get there

🔷 Take the Underground (U-Bahn)
Just a 2-minute walk from either U Rathaus Neukölln or U Karl-Marx-Str on the U7 subway line.

🔷 Hop on the Ring-Bahn (S-Bahn)
Plenty of options with a little bit of walk. Take the S8, S41, S42, S45, S46, or S47 and it's a 15-minute walk to the venue from the Neukölln S+U station

🔷 Planning to drive?
Driving is doable, but parking is limited – public transport is your friend.

The venue is fully accessible and ready to welcome everyone. Come curious, leave inspired.

Speaker Highlights

Meet the Speakers

Join an exclusive community of pioneering entrepreneurs, HR leaders, and business executives—united in shaping the future of Germany's workforce!
(More speakers will be announced)
Selmin H. Çalışkan

Selmin H. Çalışkan

Strategic Advisor, Executive Coach and Human Rights Expert

Verena Pausder

Verena Pausder

Chairwoman, German Startup Association

Magdalena Rogl

Magdalena Rogl

Diversity & Inclusion Lead, Microsoft Germany

Prof. Dr. Maja Göpel

Prof. Dr. Maja Göpel

Political economist, author, speaker

Alexandra_Antwi_Bosiako_Moderator

Alexandra Antwi-Bosiako

Moderator

Leo Schweibenz

Leo Schweibenz

Employer Branding & Recruiting, Zeppelin Baumaschinen GmbH

Dr. Sebastian Dettmers

Dr. Sebastian Dettmers

CEO, Stepstone

Anahita_Thoms_Trade Compliance & Sustainability Partner, Advisory Board Member, Human Rights

Anahita Thoms

Trade Compliance & Sustainability Partner, Advisory Board Member, Human Rights

Fränzi_Kühne_CDO_edding_group

Fränzi Kühne

CDO, edding Group

Dr Seher Abbas

Dr. Seher Abbas

Speaker, Advocate for Career Growth & Inclusion

Alexander_Möller_Geschäftsführer ÖPNV des Verbands Deutscher Verkehrsunternehmen e.V

Alexander Möller

Director, ÖPNV - Verband Deutscher Verkehrsunternehmen e.V

Martina Merz

Martina Merz

Board Member, Former CEO Thyssenkrupp

 Natalya Nepomnyashcha

Natalya Nepomnyashcha

Founder, Netzwerk Chancen

Jeannette Gusko

Jeannette Gusko

Former Co-CEO & MD Correctiv, Author

Micha Fritz

Micha Fritz

Founder, Viva con Agua

Miriam Trunk

Miriam Trunk

Media manager & author

Zarah Bruhn

Zarah Bruhn

CEO & Co-Founder, socialbee

Sophia_Wolpers_Manager_Labor Mobility Partnerships

Sophia Wolpers

Manager, Labor Mobility Partnerships

Katja_Anclam_KI-Expertin, GF Deutsches Institut für Gutes Leben

Katja Anclam

KI-Expert, GF Deutsches Institut für Gutes Leben

Aylin_Eda_Üşük

Aylin Eda Üşük

Project Lead NISA Female Leadership, Deutschlandstiftung Integration

Misel Ahom, HRVP CoE DE&I and Talent Acquisition

Misel Ahom

HRVP CoE DE&I & Talent Acquisition, Beiersdorf

Per_Ledermann_CEO_edding

Per Ledermann

CEO, edding Group

Dr._Marta_Lang_LinkedIn

Dr. Marta Lang

Head of Public Sector DACH, LinkedIn Talent Solutions

Beatrace_Oola_CEO_APYA Productions

Beatrace Oola

CEO APYA Productions

Lars_Thies_Senior_Social_Impact_Manager_LinkedIn_EMEA_LatAm

Lars Thies

Social Impact Manager, LinkedIn EMEA LatAm

Martha A. Dudzinski_Founder_CEO_Swans_Initiative

Martha A. Dudzinski

Managing Partner, SWANS Initiative

Nadine_Schulz_Founder_CEO_Career & Care

Nadine Schulz

CEO & Founder, Career and Care

Mareike_Mende_Ratnam_CHRO_Douglas Group

Mareike Mende-Ratnam

CHRO, Douglas Group

Franziska_Pohlmann_Filmregisseurin, CEO Bold & Salty GmbH

Franziska Pohlmann

Film director, Entrepreneur, CEO Bold & Salty, CreateF

Barbara_von_Graefe_Principal FKI

Barbara von Graefe

Principal, FKI (Frauen Karriere Index)

Barbara_Lutz_Gründerin und CEO, FKI

Barbara Lutz

CEO & Founder, FKI (Frauen Karriere Index)

Sara_Nuru_Gründerin_NuruCoffee_NuruWomen

Sara Nuru

CEO & Founder, NuruCoffee & NuruWomen

Isabelle_Hoyer_Founder & CEO at PANDA The Women Leadership Network & Employers for Equality

Isabelle_Hoyer

CEO & Founder, Employers for Equality

Sebastian_Halden_Projektleitung_socialbee

Sebastian Halden

Project Lead, socialbee

Jenny_Ärlemalm_Project Lead_ED&I, IKEA

Jenny Ärlemalm

Project Lead ED&I, IKEA

Sinovuyo Moabalobelo

Sinovuyo Moabalobelo

Harambee

Lerato Lehoko

Lerato Lehoko

Yellowwoods

Christian Schmidt

Christian Schmidt

Direktor, Tent Deutschland

Untapped profiles (1)

Katrin Hirseland

Viice President, BAMF

Sarah von Derschatta

Sarah von Derschatta

COO, The People Branding Company

ShaNon Bobinger

ShaNon Bobinger

Moderatorin

Robert Kratzer

Robert Kratzer

CEO, socialbee

Tupoka Ogette

Tupoka Ogette

Author, Racism expert

AGENDA

Plan Your Untapped Experience

Your all-access guide to game-changing insights, expert voices, and powerful connections. UNTAPPED 2025 is designed to turn ideas into action—and connect talent with opportunity.
(All tracks are subject to change)
  1. 09:30 GERMAN

    Welcome

    ZARAH BRUHN, NEDA FAKHR

  2. 09:45 - 10:30 GERMAN

    Economy without borders: Migration as a driver of innovation

    DR. SEBASTIAN DETTMERS, ANAHITA THOMS, BARBARA LUTZ, NATALYA NEPOMNYASHCHA,CHRISTIAN SCHMIDT

    Moderation: Mirijam Trunk

    Migration and immigration offer enormous opportunities: for Germany as a business location, for individual sectors and for every company that is prepared to break new ground. Companies that embrace diversity are not only more resilient - they are more innovative, creative and sustainable.

    But how can this potential be realised and measured in practice? Discover how to future-proof your teams and your company using real-life case studies, ROI-orientated approaches and important recommendations for action.

  3. 10:45 - 11:30 GERMAN

    2 worlds, 1 goal: Why we need to roll out the red carpet for international specialists

    VERENA PAUSDER, MARTINA MERZ

    OPENING SPOTLIGHT: ALI MAHLODJI
    Moderation: Alexandra Antwi-Boasiako

    Thousands of highly qualified women with a history of flight and migration are available as skilled workers - full of expertise, motivation and the will to create. And yet they fail because of systems that put obstacles in their way instead of opportunities: Bureaucracy, prejudice, lack of recognition.

    Martina Merz (former CEO of Thyssenkrupp) and Verena Pausder (Chairwoman of the German Startup Association) put it in a nutshell: It's not enough to ‘think along’ with women with refugee and migrant backgrounds - we need to finally roll out the red carpet for them. From companies to startups.

    But how can this be achieved - on a concrete basis, on a structural level and right now?

  4. 11:40 - 12:25 ENGLISH

    Gamechanger Diversity - How to hire and retain diverse talent in times of change

    MAGDALENA ROGL, MISEL AHOM, MAREIKE MENDE-RATNAM, DR. MARTA LANG, ALEXANDER MÖLLER

    Moderation: Sarah von Derschatta

     

     

    In times of change - whether through digital disruption or economic or political change - one constant remains: Diverse teams perform better. However, building and maintaining this diversity, especially under pressure, is a strategic challenge.

    In this high-calibre panel, leading business leaders will share how they manage complexity and change while putting diversity and inclusion at the heart of their talent strategy. How do they attract top talent from migrant and refugee backgrounds? What works when it comes to employee retention and long-term engagement? Join us as those who are shaping the future of work from the inside out share real insights, bold steps and actionable measures.

  5. 13:40 - 14:00 GERMAN

    If you want to shape the future, you have to change the narrative.

    MAJA GÖPEL

  6. 14:10 - 14:55 GERMAN

    Breaking Barriers - Empowering women with a history of flight and migration instead of holding them back.

    SARA NURU, ISABELLE HOYER, MARTHA DUDZINSKI, BEATRACE OOLA, KATERYNA DUMANOVA 

    Moderation: Shanon Bobinger

    They are doers, fighters, trailblazers - and yet women with a history of flight and migration are far too often overlooked, underestimated or systematically held back.

    But what barriers actually exist? What needs to change so that barriers make way for real opportunities? How do we create structures that not only integrate, but also empower and create visibility in the long term?

    Witness how barriers become bridges - and empowerment becomes a movement.

  7. 15:10 - 15:20 GERMAN

    Spoken Word Performance: TAM (Tamara Güçlü)

  8. 15:20 - 15:55 GERMAN

    Ready to rise - Graduation "The Female Accelerator"

    GRADUATES OF "THE FEMALE ACCELERATOR", ALEXANDRA ANTWI-BOASIAKO, MICHA FRITZ

    Let's celebrate the success together - and clear the stage for our 12 great graduates of socialbee's current ‘The Female Accelerator’ programme!

    Today we celebrate their strength, their stories and their path to a self-determined future.

     

  9. 15:55 - 16:15 GERMAN

    Taking a stand in times of change

    PER LEDERMANN

     

    In the Fireside Chat with Edding CEO Per Ledermann, we talk about the most pressing questions of our time: What responsibility do companies have in a world in crisis mode? What does it mean to take a clear stance today - on flight, diversity and democracy? What does taking a stand cost us and what do we gain?

    An inspiring insight into Edding's sustainable profit-for-strategy and the question of why corporate communication is more politically relevant today than ever before.

  10. 16:15 - 16:45 GERMAN

    Transformation requires Integrity – Why we to leave Happyland behind

    TUPOKA OGETTE

    "None of us chose the world we were born into. But each and every one of us can take responsibility and help shape it."
    Tupoka Ogette

    Racism is a persistent adversary. It can only be dismantled when more and more people develop a deep awareness of the visible and invisible structures that uphold it.

    Tupoka Ogette has been one of the leading voices in anti-racism education in the German-speaking world for over a decade. With remarkable clarity and emotional force, she reveals how deeply racism is embedded in our everyday lives – and why consciously leaving “Happyland,” the illusion of a just world, is the first step toward real change.

    In her keynote, she guides the audience through essential questions:

    • Why is it still necessary – again and again – to leave Happyland?

    • How can we collectively transform structures and take responsibility?

    • What does it mean to take active steps against everyday racism?

    Drawing from her extensive experience as a consultant, trainer, and author – including her bestselling book exit RACISM – Tupoka Ogette combines profound expertise, personal reflection, and practical tools for action.

    An invitation to engage.
    An encouragement to take a stand.
    An inspiration for lasting transformation.

     

  11. 17:15 - 18:00 GERMAN (co-)hosted by GermanDream

    Transforming Narratives & Mindsets – Shaping the Future with Integrity, Diversity, and Confidence

    FRÄNZI KÜHNE, SELMIN ÇALIŞKAN, KATRIN HIRSELAND, JEANNETTE GUSKO

    OPENING SPOTLIGHT: DÜZEN TEKKAL

    Moderation: Jesse George

    Narratives shape what we think is possible - and what we stand for. This panel breaks with narratives of fear and division and makes room for new stories: Stories of courage, facts, confidence and attitude.

    How do we actively shape social change - as media, companies and civil society? Who needs to recognise responsibility for destructive narratives? How do we shape a narrative of success together?

    By boldly living the GermanDream of the many – and making it seen and heard – we help shape a country where we co-create the future together.

  12. 18:00 GERMAN

    Goodbye

    ZARAH BRUHN, ROBERT KRATZER

  13. 18:15 GERMAN

    Spoken Word Performance: Louis Baptiste

  1. 10:45-11:30 ENGLISH

    From Invisible to Unstoppable: Crack the Code of the German Job Market

    DR. SEHER ABBAS

    In 2017, the day I landed in Germany, someone looked at me and asked,
    "Are you a refugee?"

    I’d never heard that before.
    Maybe it was how I looked.
    Maybe it was how lost I felt.
    I was confused, scared, and frozen.

    I wasn’t a refugee. I was a student. But I said nothing. And that silence stayed with me for years.

    Now, eight years later, I finally have my answer: Yes, I am a refugee.
    Not because of status. But because I took refuge in scholarships, in jobs, in visas, in language courses in trying to belong.

    Once you were forced to start over.
    To leave everything behind you knew.
    But now - it’s time to start winning.

    In this masterclass, I’ll give you the exact blueprint I used to:

    • Rebuild my identity from scratch

    • Shift my mindset from fear to confidence

    • Landed multiple high-paying jobs without knowing perfect German

    If you’re ready to unleash your voice, reclaim your power, and learn how to get hired in Germany.

    Welcome aboard.
    I’ll see you inside.

  2. 10:45-11:30 GERMAN

    Fair by Design: Anchoring diversity in AI right from the start

    KATJA ANCLAM
    (Details to follow)

    Diversity is not a “nice-to-have” – it's a competitive advantage, especially when it comes to AI. This Masterclass will show you how to develop and implement fair, non-discriminatory AI solutions – and what truly matters in the process.

  3. 10:45-11:30 GERMAN

    (FULLY BOOKED) Mentoring as the Key to Success

    Aylin Ede Üsük, Anahita Thoms, Mentoring-Tandems
    (Details to follow)

    In this Masterclass, Aylin Eda Üsük and Anahita Thoms demonstrate how mentoring can become a true success factor for women – both as a personal growth opportunity and as a strategic tool in organizational development.

    Real-life mentoring pairs bring its impact to life: women who empower each other, grow together, and don’t climb the ladder alone – but side by side.

  4. 11:40 - 12:25 ENGLISH

    Trailblazing Talent: Sourcing South African workers to close Germany’s skills gap

    SOPHIA WOLPERS, SINOVUYO MOOBALOBELO (HARAMBEE), LERATO LEHOKO (YELLOWWOODS)

    Facing talent shortages? Join Sophia Wolpers (Labor Mobility Partnerships), Sinovuyo Moabalobelo (Harambee), Lerato Lehoko (Yellowwoods) in showcasing ways in which multi-stakeholder partnerships for apprenticeships can become true win-win models in achieving global equity – for countries, companies, and young international talent. Together we will explore how employers, recruiters, and training providers can collaborate to co-create solutions that reduce risks, streamline training, and deliver quality recruitment - highlighting a pathway for a scalable, fair, and truly impactful talent pipeline from South Africa.

  5. 11:40-12:25 GERMAN

    (FULLY BOOKED) Personal Branding as Career Booster

    LEONE SCHWEIBENZ
    (Details to follow)

     

    In this masterclass, Leo Schweibenz, expert for recruiting & employer branding at Zeppelin, will show you how to position yourself strategically - as an expert, as a personality, as a brand.

    Because if you clearly stand for something, you will be found for exactly that. Whether it's a promotion, industry change or visibility for the next big project - your personal brand is the booster for your professional future.

    And companies? They have the chance to do more than just advertise benefits. They can provide a stage. Promote visibility. Empower talent. 

  6. 11:40-12:25 GERMAN

    Compatibility as the key to securing skilled labour

    NADINE SCHULZ, SARAB HUSSIEN, AMANI

    In this masterclass, Nadine Schulz, founder of Career & Care and former Growth Director at Beyond Gender Agenda, explores a crucial question: How can companies specifically support and retain female talent from a migrant background in the long term? Nadine shows how managers and HR teams can actively shape compatibility in everyday working life - and why this is not just a ‘nice-to-have’, but a decisive factor in securing skilled labour.

  7. 12:45 Uhr - 13:25 GERMAN

    LinkedIn for nonlinear careers (Lunch Special)

    DR. MARTA LANG, LARS THIES 

  8. 14:10-14:55 GERMAN

    Creating perspectives with IKEA & socialbee

    JENNY ÄRLEMALM, SEBASTIAN HALDEN

    In this masterclass, IKEA and socialbee show how integration really works in a company. Using the long-standing ‘Creating perspectives’ programme as an example, you will learn how refugees are successfully recruited, supported and integrated in the long term - from project planning to day-to-day teamwork. Included: concrete insights into change processes, internal buy-in and cooperation with the workforce. A real best practice for anyone who wants to think strategically about diversity and practise corporate social responsibility.

  9. 14:10-14:55 GERMAN

    The ROI of Diversity

    BARBARA LUTZ, BARBARA VON GRAEVE
    (Details to follow)

  10. 14:10-14:55 ENGLISH

    (FULLY BOOKED) The Impact of Your Storytelling – How We Design the Narrative

    FRANZISKA POHLMANN

    Storytelling is both craft and conviction. This session explores how we shape narratives with intention—from the power of hopeful storytelling to the challenges of standing firm against resistance. Through a deep dive from the film industry's perspective via female sci-fi, we’ll examine how framing fuels impact, why optimistic narratives resonate, and how taking a clear stance can generate positive economic effects. With real-world examples and interactive elements, this masterclass is for leaders, creatives, and organizations looking to harness storytelling as a tool to attract talent and drive meaningful change.

  1. Zeit

    "Get-to-Know" Zone for Talents and Companies

    MODERATORS
    (Details to follow)

    In short get-to-know sessions, we get companies talking to women with a history of flight and migration. This unique format creates space for real encounters - and for career prospects that make a difference. 

[]

UNTAPPED 2025 is more than a conference—it's a movement to redefine what talent looks like. We’re bringing together a group of professionals that see potential beyond borders and those who are ready to change the game.

Zarah

Zarah Bruhn
CEO & Co-Founder, socialbee

[]

With UNTAPPED by socialbee, we tackle real challenges in a results-oriented way, bringing people together for meaningful discussions. It's time to talk about migration and its impact on our labour market! Let’s approach the conversation with boldness and optimism, while also embracing a healthy dose of realism. We're excited to host the event at our new smartvillage in Berlin.

Lukas Koppitz

Lukas Koppitz
Co-CEO & Co-Founder, smartvillage

[]

We’re thrilled to be part of UNTAPPED 2025 – an event that drives change,pushes boundaries, and celebrates collaborative strength.It perfectly aligns with our values, and we’re excited to contribute!

Philipp Schmeykal

Philipp Schmeykal
Managing Partner, DIE FAVORITEN

[]

It’s time to change the narrative: talent doesn’t have borders, and opportunity shouldn’t either. By embracing diverse backgrounds, we’re rewriting the story of what success looks like.

Robert

Robert Kratzer
CEO & Co-Founder, socialbee

Ready to Join Untapped?

Diversity isn’t just a checkbox—it’s the future of work. Be part of the conversation that’s shaping a more inclusive, innovative, and competitive workforce.